If you doubt this, take a few minutes and take a good hard look at your patient database. Chances are, that your inactive patient records are 30%, 40%, even 50% of your entire database. That’s a lot of lost revenue and a lot of lost referrals.
Clear and consistent communication with your patients is by far the fastest, easiest and most economical way to grow a successful practice. Your patients – current and inactive, know you, like you and trust you.
A patient newsletter helps you stay connected with your patients and your peers, creating opportunities for new business and referrals.
The most important asset in your practice is your patients.
